WordPress speed optimization
service, tutorials, and training
Who else wants a blazing fast website?
Let’s face it: nobody likes a slow site. Google frowns and people with money in their hand leave without buying. WordPress SEO legend Joost “Yoast” de Valk recently said: “Being slow is no longer an option”. If you’re struggling to get your WordPress fast and getting nowhere, it’s not your fault. Here’s what’s holding your site back and how to fix it once and for good. . .Yes, tell me more
My name is Alexei Kutsko. I'm known for building and helping others build some of the fastest WordPress sites on the planet. Maybe you've heard of me.
I've been a “go-to speed guy” to thousands of WordPress site owners for over 5 years now.
And I’m about to share with you a discovery that allows me to produce results like these. . .
Yes, take me to services
These sites belong to:
- A clothing retailer in the US (WooCommerce)
- A travel blogger from France
- A Martial Arts school in Australia
- A supplement store in the UK (WooCommerce)
- A trade supply store in Ireland (WooCommerce)
- A beauty and lifestyle blogger from the US
These are some recent projects. I've personally optimized around two thousand WordPress sites in the last five years. With similar results.
How You Can Get Results Like These
Having a slow site is frustrating and unprofitable. I know because I’ve been there and know how you feel. And if you’ve been struggling. . . I can assure you – it’s not your fault.
I struggled myself (and I’m an engineer by education) until I discovered. . .
The Real Reason Behind Slow WP Sites
You see. . . with all the advice on the web, with all the people “in the know” on Facebook, pretty much everyone (even pros) overlook this little-known fact:
If your site is slow, there’s something holding it back.
In other words, you could be doing everything right. . . optimizing your images, using highly regarded caching plugins, even switching hosts. . . and still have a slow site.
Maybe even a slow site that gets great scores from the testing tools. But everyone can see that it’s slow.
So, what’s the problem?
The problem is what I call “hidden” bottlenecks that even the modern testing tools can miss.
Here’s what Addy Osmany, Google Chrome Engineering Manager, recently said in .net magazine:
"[Google PageSpeed Insights]... might not capture real-world bottlenecks”
And… just one bottleneck is enough to bring your website to a screeching halt. Even if you’ve done everything right.
That’s because the caching plugins and other speed tools can fix some or even most bottlenecks. . .
But. . . unless ALL of them are fixed, your site will NEVER get as fast as it can and should be.
And this explains why simply following generic advice doesn’t work. Your site is unique and has its unique bottlenecks.
Get them fixed and watch your site fly.
How To Get This Fixed
If you’re a busy person and want a fast site quick, I’ll be happy to help.
My services are very reasonable because I’m not a middleman and do not outsource. I do all the work myself.
I offer a do-it-for-you and do-it-together services, please press the button below for details:
Or. . . if you’d like to learn and do the work yourself, you could use my step-by-step video tutorial for non-techies:
WordPress Speed Secrets Videos
How to get your WordPress fast in no time flat, using nothing but free tools. . . even if you have zero technical knowledge and never done it before.
Apologies, the course is now closed to new members due to the new Core Web Vitals / Page Experience criteria Google will start using in May.
The complexity of the task, as well as uniqueness of every WP website, now requires one-on-one training.
If you'd like to learn how to optimize WordPress in order to be compliant with Google's new standards, please consider my DIY WordPress Speedworks service.
Many of us in the WordPress community like working on our sites ourselves.
That’s why I created a video tutorial called “WordPress Speed Secrets” and I’ll walk you step-by-step through my process. No tech speak here. Although I’m an engineer by education, I hate tutorials that almost require another degree to understand. So I use everyday language instead.
You’ll need no fancy paid tools either. All you need. . . is to watch me work on a slow site and do the same things to yours. If you know how to install a plugin and copy/paste you can make your site super fast in about 2 hours. A child could do this.
Since 2016, when I originally released the first version of this video tutorial for non-techies, it’s been used on tens of thousands of WordPress sites all over the globe.
And here’s some of the results reported by the people who used it:
Finally, a proven method...
There are 13 short videos in the tutorial. The total time is less than 2 hours. Here’s what you’ll discover:
Video #1: The first video is a case study showing just how fast your WordPress site can be (extremely fast when you know exactly what to do).
Video #2: In this video I show you how to find the “bottlenecks” that keep your site from loading crazy fast. And I show you the free tools that’ll find these “bottlenecks” for you in minutes.
Video #5: In this video I show you the most important tool that not only gives your site a tremendous speed boost but will also help protect it from “bad” traffic, spammers and hackers. And it’s FREE!
In videos #3 through #12 I show how to handle the “bottlenecks” one by one. The whole time I’m working on a live demo site so you can follow my lead and take care of your site one step at a time.
Finally, in video #13 I run some final tests on the demo site (and by the way it’s a WooCommerce site) and it loads in under 200ms right before your eyes. Will yours load as fast? It depends. An average result that my members have been getting is between 1 and 2 seconds which put them in the top 10% on the web.
Yes, please sign me up!
Plus, now there is. . .
The All New WordPress Secrets 2.0
This brand new set of videos was released in February and in it I share the latest speed tools and techniques that became available just recently.
Hardly anyone, even pros, know these.
I also show the right ways of testing your website today. Because there is a lot of confusion caused by the information that’s just plain wrong.
And you don’t want to be confused. To beat your competitors, you need to know which metrics are behind the high-ranking, high-converting sites. So you can get them too.
In this tutorial, I closely follow the format of my $300 client Skype sessions, a super popular service.
No theory here, we jump right in – locating and fixing the bottlenecks.
The result is. . . the pages loading in under a second.
Start with me by testing your site, follow step-by-step, and you’ll be amazed at the kind of speeds you can get when you do all the right things.
Super simple, no tech skills required.
This Is Not For You If…
If your site isn’t built with WordPress, this tutorial isn’t for you, sorry. But if it is, then you can have a blazing fast site 2 hours from now.
Or take your time and do it over the next couple of days. Each step you take will make your site faster right before your eyes.
What You Get
You get access to all of my WordPress Speed Secrets videos. Both the original WordPress Speed Secrets and WordPress Speed Secrets 2.0.
Simply follow them step by step and your site will get real fast.
You also get access to the Knowledge Base where I carefully gathered answers to the most common questions Members have been asking. And you’re welcome to ask your own, I will promptly answer them.
And, you’ll be receiving Members Only updates in your email inbox so you can stay current and ahead of competitors. No need to spend hours on research and frustrating trial and error. I’ll keep you posted on what you need to know.
I’ve spent hundreds of hours online researching, testing and applying the tools and methods I’ll share with you. If you multiply hours by dollars, they cost me thousands to discover. And years to polish, perfect and make easy for anyone to understand and use.
WordPress designers and site owners happily pay me $149 for an hour of one-on-one training.
But you can get 24/7 lifetime access to all my knowledge for only $149.
Here's what you get:
- Lifetime access to WordPress Secrets 2.0 and 1.0
- Lifetime updates - all future videos and articles
- Lifetime access to the knowledge base and all future updates
- 30-minute Skype or Zoom consult ($75 value), free
So. . . if you want a fast site for higher rankings and conversions, go ahead and press the button. . .
The Fastest WordPress Site Ever Built?
Here’s a WooCommerce site I built a few years back, after discovering the secrets I share in in WordPress Speed Secrets.
The home page had no images (it was a blog). But. . . the site had 27 plugins and WooCommerce. The site is long gone because its owner eventually took it offline. According to Pingdom this was the fastest site they ever tested as of then.
Results like this are tough to get. But around a second is very doable.
Yes, please sign me up!
Why Speed Is Money In The Bank
I trust that you’re here because you realize just HOW important website speed is for good Google rankings and high conversions.
And here's some research that proves it:
Fast Sites Rank Higher Than Slow Sites
“You may have heard that here at Google we’re obsessed with speed, in our products and on the web. As part of that effort, today we’re including a new signal in our search ranking algorithms: site speed.”
This was said way back in 2011. Today Google rewards the sites that load fast on mobile. And punishes the slow ones.
Fast Sites Beat Slow Ones At Conversions
Here's what Web Performance Today tells us:
“Firefox reduced average load time by 2.2 seconds and increased downloads by 15.4%. AutoAnything.com cut load times in half, which resulted in a 9% conversion rate increase, 11% cart size increase and 13% overall sales increase.”
- Web Performance Today
Nuff said. We’ve all been to slow sites. Everyone knows how they make you feel and that’s why. . .
Slow Sites Get Bad Word Of Mouth
It's no secret: negative advertising can do a tremendous amount of harm.
An unhappy customer will tell everyone about their bad experience. Here's what KISSmetrics discovered:
“According to surveys done by Akamai and Gomez.com, nearly half of web users expect a site to load in 2 seconds or less, and they tend to abandon a site that isn’t loaded within 3 seconds.
79% of web shoppers who have trouble with web site performance say they won’t return to the site to buy again and around 44% of them would tell a friend if they had a poor experience shopping online.”
So, Yoast is right: “Being slow is no longer an option”. And you could easily get your WordPress fast. Without spending weeks online. Without the endless trial and error.
Are you ready?